New York is famous for its nightlife, open fronted restaurants and bars. New York food is famous due to its exotic fusion of western and eastern flavors with huge delight of culinary delights. New York offers fresh seafood, regional cuisines and food from different part of the world. Restaurant marketing is also an important factor to promote the restaurant. Marketing strategy for restaurants:
1)Print media Print media plays a very significant role in marketing of any restaurant. Print media refers to newspaper and magazine where you can give your restaurants advertisements. Print media is well known among high profile as well as low profile people. From your advertisement, they will come to about your restaurants qualities.
2)Trade shows In trade shows, people usually get interact with your products or cuisines. You can promote your restaurant in trade show by offering various cuisines of your restaurant.
3)Internet Internet, the highly developed technology where you can easily promote your restaurant. You can give advertisement at different websites. Lots of people are using the Internet in their day to day life and due to this they come to know about your restaurant. If you have your own website, you can give links at various websites that will effectively promote your restaurant.
4)Value of Money Money is the important factor that attracts or distracts the visitors. If you offer delicious cuisines at low price more number of people will attract towards your restaurant. Everyone cannot afford expensive restaurant.
5)Decor People like good food but if a restaurant offer delicious cuisines but not good services then visitors will not attracts towards the restaurant. Therefore, you should offer good amenities and ambience.
6)Chef contest Organizing chef contest is also a perfect way to promote your restaurant. You can organize or participate and win the contest; it will surely bring lots of customers.